From software reveal Bloodborne

'Bloodborne' is the official title for the game previously leaked as 'Project Beast', a colaborative effort between Sony and Dark Souls developer From Software.

Sony's Shuhei Yoshida officially revealed the game during Sony's pre-E3 press conference on Monday and then showed a small trailer

Here's the official blurb:

"Face your fears as you search for answers in the ancient city of Yharnam, now cursed with a strange endemic illness spreading through the streets like wildfire. Danger, death and madness lurk around every corner of this dark and horrific world, and you must discover its darkest secrets in order to survive."

The game was pinned for a vague 2015 release. No further gameplay details were revealed, but you can watch the video shown during the press conference above.

A Sony employee who occasionally posts on the NeoGAF forum teased in January that the game in question would be "a whole different beast" (emphasis added).